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Types of corporate videos & films

Gone are the days when corporate videos signified long videos that featured CEOs talking about their firm showing major sections of the office. As we had spoken in one of our previous blog posts, video are highly significant and are the best alternatives to salesmen; highly effective salesmen. Although videos has always been more influential, […]

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The story behind a brochure that helped Westwynn resorts win 220 millions of investment

A perfect branding material is something that talks to the end user from their perspective. A school booklet that a parent receives can’t communicate the same message that a school franchise brochure does. The end user’s outlook has to be prominently kept in mind right from the strategy phase and that is right way to […]

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The art of digital story telling!

Any successful digital marketing campaign is a result of successful storytelling. Yes! Storytelling is an art that needs to be mastered to win heart in any kind of marketing most importantly digital. Interesting, right? Read on! Stories have a unique way of bringing words to life. Stories simulate imagination and fantasy. Beauty of stories is […]

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Take a sip from the story of an Enduring Brand!

To digest the idea of creating an enduring brand can be a bit vague and can quickly become confusing, even for those geeks who have studied marketing. Well, don’t you worry, I’m here now to help you out. All you have to do is to listen and listen and listen to this legendary coke story […]

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Importance of Design in Marketing

Designing is an integral part of marketing on the grounds that it not only brings out the best of your websites or product but helps you engage more audience. Because people are always on the side that is more interesting, seems to be worth giving their time and appealing. Designing covers these elements and helps people to […]

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Have trouble sourcing creative works before deadlines? Not any more – Drown the deadlines

Deadline – a word that has the potency to sent chills on spines of any corporate or agency. The quick pace of time has changed millions of things over the past few decades except for the ghostly grip of the deadlines. Everywhere, each time a deadline is approaching, we can find the organisations pressured and […]

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Do you Think Advertising Is An Expense Above Investment?

You know, in the mid-90s apparently where every great story began. A company at the brink of extinction was taken up by a man and he turned it into the most successful brand in the world. Not a spell or magic that worked. “Think different” was his line. Apple is the company. Guessed it right! […]

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