An advertising campaign created for Nandu’s Chicken, a 55-year-old poultry producer to showcase them as a brand that is committed to delivering a number of distinctive benefits to their consumers. And the same makes each Nandu's products superior to all its competitors and to stand out in the poultry industry. The brand delivers high-quality products directly to the customer by owning and operating their entire supply chain.
The Campaign has made a huge impact on the market, which resulted in a steady growth in online sales to 200% and growing. The brand also doubled the number of their retail outlets due to the increased market demand and launched 20 new products to the business.